SAGÍO A/W 2025-26

The brief was to capture the collection’s layers, drama, and romantic tension within the architectural landscape of Paris. The goal was to highlight bold shoulders, cinched waists, and sculptural forms in a way that felt elevated rather than clichéd.

Focused on location scouting and carefully pairing each look with settings that could amplify the clothing’s shape and presence. Every location was chosen to support the collection’s mood, creating a balance between the energy of the city and the strength of the garments.

A campaign rooted in the heart of Paris that felt composed, cinematic, and visually aligned with the collection. The city and the clothes were presented in harmony, with neither overpowering the other, resulting in a final image that felt sophisticated and deliberate.